Enough with the whiteboarding, it’s time to execute!
If you have been looking to renovate your website design for user experience, you have just landed in the right place. Did you know that almost 40% of the online users bounce off of a website that doesn’t render properly or has an unattractive layout?
Well, while most website owners agree on creating visually appealing websites, only a handful end up creating sites that are visually appealing and functional. Creating an easy-to-use website that focuses on how the end-user is going to interact with it is not a luxury anymore.
It is a necessity that pretty much determines how your site will perform on the Internet. This is why it’s necessary to check out some of the best UX design practices to take your website design game up a level. So, let’s cut to the chase and dive into the content!
Best UX Design Practices For Designing a Functional Website
1. Enable Mobile Responsiveness
The time spent on mobile devices is astonishingly higher than that spent on desktops. We are talking about a 51 to 42 percent increase here. What it really means is that online users now expect websites to look and function perfectly across all devices. Google is constantly pushing towards a mobile-first ecosystem which is why you should be designing the user experience on your site primarily for mobile users.
2. Strategic Approach to CTA
Users landing on a website don’t really know what to do next to consume the content they are looking for. This is exactly where the role of calls to action comes into play. However, you will have to employ a strategic approach to call to action. CTAs give the right direction to the visitors. Most of the websites that have a low conversion rate often have a weak CTA strategy that goes on to affect the overall site experience. We highly recommend you run A/B tests to figure out the right CTA copy and placement for your site.
3. Proper and Seamless Navigation
Frictionless navigation is the least you can do to create a helpful user experience for your visitors. Establishing proper navigation for your website will help your users know what they are doing and where exactly they are on your site. Some of the proven UX design elements that you should be focusing on are sticky navigation, page headers, breadcrumb navigation, and progress bars.
4. Double Down on Clarity and Simplicity
Half of a second is what users usually take to evaluate the design of your website. This is the time they take to figure out whether or not they want to stay on it. To make them stay, you will have to focus on creating a clear and consistent design for your site. This can be done but figuring out what your users expect when you are reusing colours, behaviours, and aesthetics.
There you have it. We have shared some of the best UX-design practices that you can implement on your business website and not only boost the visual appearance of your site, but also take its performance to a whole new level. We highly recommend you hire website design and development professionals that can help you design your site the way you want. Have questions? Feel free to put them down in the comments section. We would love to hear from you!
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Wondering how to create a better UX for your site? Check out these UX design best practices to get started. Visit Algo Sea Biz Instagram Profile to know more!